Purchase Supplies And Equipment
Be sure to get all the supplies and equipment you need for your operation. For example, you’ll need manicure stations, pedicure chairs, sanitizing and ventilation equipment, and nail polish displays.
Look for deals and consider what is essential for your business. For example, a pedicure spa chair costs anywhere from $1,000 to over $7,000.
Purchase used equipment or take over equipment from other salon owners going out of business. Or look into leasing equipment from a salon finance company.
Decide On Your Nail Salons Name & Aesthetic
The biggest reason why the nail salon industry is ever-thriving is that people dont just go to get their nails done, they want an escape from the real world, they go for the full-round experience & pampering.
This experience starts from the name of the salon and its aesthetic. If youre reading this, it must mean that you desire to open a nail salon. Undoubtedly, you also have a vision for it. What you need to do is compare your vision with the target market in your area and align the two.
All in all, try to build your salon brand such that it is a comfortable space for your customers and impress them with your service.
Here are a few tips that can additionally help in curating that experience:
- Pick a name that feels like your own. Just like picking out a name for your kin or pet, with love & hope, ideate on names that resonate with your vibe. It should fit your aesthetic.
- Pick interior spaces to complement your vision, not compete. The best way to create a good experience for your customer would be through your interior spaces. Interiors make a big difference in their overall experience, it can make them keep coming back!
How Do I Promote My Nail Business
To build a client base, you could use an introductory offer to attract new clients. Creating a business Whatsapp account will also allow you to send regular clients unadvertised offers, and gives you direct contact with your salons customers.
Think about different ways of encouraging your clients to become repeat customers. Dont just think of your business as offering a service, but about curating an experience. Consider all the aspects of the customer experience, from the booking process, salon design, and the procedure or treatment itself.
Can you play music or offer beverages while your customers are waiting? An exceptional customer experience beyond a simple manicure at home means that customers will be willing to pay a premium for your services.
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Who Are The Key Competitors In The Nail Salon Industry
The direct competitors for a nail salon are other nail salons in the same geographic area.
Nail salons also face indirect competitors including other spas, salons, and cosmetic and convenience stores that sell polish and care supplies.
Other competitors may include nail supply companies, nail product manufacturers, and retail nail stores who may sell directly to the consumer allowing them to complete nail services in their own home.
What Is A Business Plan
A business plan is a written document that describes in detail how a business, usually a startup, defines its objectives and how it is to go about achieving its goals.
It helps to document your objectives and vision for the business and the actionable steps that you will take to achieve it.
Youll have to make a marketable strategy and a budget that works to build realistic development and reinvestment. Along those lines, you can jot down practical objectives for yourself and your business, and change your timeline as needed.
A couple of business courses wouldnt go amiss, however, on the off chance that the possibility of returning to university makes you nervous, its alright. There are templates & resources available online that can help at a similar scale.
A few important topics to consider are:
A clear plan is essential for success as an entrepreneur. It will help you map out the specifics of your business and discover some unknowns.
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Become A Stickler For Records
It may not be the most exciting thing in the world but record-keeping can make or break a business, for multiple reasons.
First, it helps you keep your taxes low. Save records for everything you purchase for the salon, from equipment to tissues. All of this can reduce your tax burden and give you a better profit margin.
The other reason to keep records is that it creates a better experience for your clients.
Lets say you do a customized color on a clients hair. They love it, and a few months later they come back in for a touch-up.
How do you know what dyes you used so you can match them for the touch-up? You dont unless youve kept records of each clients history.
Get Support When Starting Your Nail Salon
You may have talents in providing nail services and exceptional customer service. However, you’ll need help when opening a successful nail salon business. Using a trusted online business formation service and contacting a local business attorney are good ideas. An attorney can help with your business formation, leases, employment agreements, licenses, and permits.
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Cost To Start A Nail Salon
Firstly, youll need to find suitable premises to operate your business from. If youre a startup looking to offer freelance nail services, your job may mean you travel to a clients home or you can offer your services from a dedicated space within your home, e.g. a spare room or summerhouse.
However, for technicians looking to rent a shop for their new salon, this can come at quite an investment. Costs of renting retail space can vary depending on your town and the location within that area.
Purchasing all of the equipment required for a successful nail salon business comes at no small cost. Most technicians require basic tools such as:
- buffers, blocks and files
In addition to more complex tools for acrylic and gel overlays, nail art and manicures and pedicures.
To furnish your premises, you will also need to consider the type of services you will be offering at your salon. Furniture which is must-have include desks or stations and chairs.
If you would like to provide pedicures in addition to standard nail services, a professional chair can cost £1000 upwards, while a nail bar/station can cost anywhere from £200 to £1500. You will also need to consider foot spas and baths to offer a professional pedicure and manicure service which can vary quite significantly in cost dependant on the quality.
What Qualifications Do You Need To Start A Nail Business
In the UK, there is no specific qualification you need to take to be able to start a nail business. However, you will need to get insurance and many providers do require proof of qualifications in order to cover you.
So, while you could in theory be a self-taught nail technician, it is not recommended. A proper nail course will cover all the essential elements you will need to know, from properly applying nail enhancements to a high standard, to hygiene, health and safety and client care.
The best qualifications to start with are a level 2 or 3 certificate in nail technology or nail treatments. You can study for this in a college, which often will have entry requirements before you can enrol, such as a number of GCSEs or previous beauty qualifications.
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How To Start Up Your Own Nail Business
In the past couple of years, beauty salons have been among the fastest growing businesses in the UK. In particular, the nail industry is booming, as clients look for unique manicures they can show off, as well as treat themselves to a little extra pampering in their busy week.
So, with competition gearing up, is now really a good time to start up your own nail business?
The opportunity is there but, you have to be prepared to work for it! Starting up your own nail business takes a lot of thought, research and training if you want to make a success of it.
For those thinking about it, weve put together a guide full of information on how to set up your own nail business from home
Roadmap For Opening A Nail Salon: Financial Part
A well-thought strategy is important for every business idea. To open a nail salon, it will be useful to rely on the following advice:
Start with a business plan for your future nail studio.
Make sure you have enough financing if there is not enough, find an investor.
Study legal subtleties and sanitary standards.
Create a catchy name for the nail studio.
Select a CRM system for your nail studio.
Provide all the services as professional as possible: do not forget about communication rules to satisfy the visitors and get a client base.
Motivate employees to get a dream team.
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Create A Designated Space
If you truly want to build a client base and a successful salon, you cant just pull a salon chair into your living room and call it a day.
Set up a designated salon space in your home. Perhaps you have a den or a guest bedroom that you can repurpose.
This allows you to give your clients more of that salon feel. Youll have a place for all of your equipment so it stays organized and available.
As an added bonus, you can decorate the salon in any way you want as a way to start developing your brand.
Thinking About Starting Your Own Nail Salon Business
The nail and beauty industry continues to grow as the years go by because women all around the world like to spend quality time taking care of their hands and nails. Choosing to venture into the nail and beauty industry can be daunting for first-time store owners and beginner nail technicians who would like to offer their services to the public.
Bing a nail technician is a great social profession. A nail technician is someone who offers nail grooming services to their clients. Whether you are a professional nail technician or a woman with an interest in the nail and beauty industry, starting your own business can be very empowering and offers great flexibility too.
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Protect Your Intellectual Property With Trademark Copyrights Patents
When you leave your shop at night, you always lock the door. But too many business owners fail to take a similar degree of caution with their designs, ideas, and valuable business information the businesss intellectual property and leave themselves at risk of theft and counterfeiting.
But new changes to the law should strengthen the protection of designs in the world, and the introduction of simpler patenting processes will make it easier for small businesses like a nail salon to look after their IP and intangible assets. Ways to protect your business may include
- Identify your intellectual property
- Get help to find the right protection
- Watch the competition and enforce the law
Raise Business Capital For Your Salon
Businesscapital is an extension of your business plan. Your capital will be dependent on many factors. Let me give you an example. For a nail salon franchise at Nailaholics, here are the things included with the franchise fee of P500,000:
- Use Of Business Name And Logo
- Ocular Visit And Location Approval
- Training For You And Your Staff
- Assistance In Getting Needed Goods And Services
- Operations Manual And Research And Development
These are the other requirements they need:
- *Initial Term: 5 Years
- Continuation Fee: P15,000 A Month Or P1,500 For Every Service Station
- Required Space: At Least 30 Sq Meters
*Initial term means the first period of the contract and can be terminated or renewed at the end.
The location, the services, and the size of your salon are a few factors that will impact your specific required capital. It is better to start setting aside money early on. You can ask for a business loan or from your family and friends to supplement your savings. It will also help to have a separate account for your startup capital.
In case you need additional funding sources, you can inquire at the SSS, Special Financing Program, Small & Medium Enterprise Credit, and Peoples Credit Finance Corporation, to name a few.
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How Are Nail Kits Set Up At Salons
In the life of a nail salon or spa, a manicure is a significant occasion. A manicure involves trimming, sanding, and cuticle removal. Cuticles must be removed at the proper time for the greatest results since they guard the nail against being cut or damaged. Setting up a manicure table is crucial. Because of this, you should ensure that the nails are well-cared for when they are being manicured by a qualified expert.
Draft A Business Plan
A business plan is an excellent way to get your nail salon off to a good start. Creating a business plan puts your dreams and goals down on paper. It also helps to know what you will need for success.
Additionally, you use your business plan for loans or startup capital. Banks and investors want to see the roadmap of how you plan to run your business.
Your business plan should cover:
- Description of your nail salon
- Who will manage and work in your salon
- Your target market, meaning your clients
- Where you will locate the salon
- Who are your competitors, and what advantage do you have over them
- Anticipated startup costs, including supplies and equipment
- Estimates on prices charged, based on the market area
- Ongoing expenses and expected profits
Business plans do not have to cover every detail. However, they should address what makes your business better than your competitors.
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How Much Should You Charge For Your Nail Services
Following on from asking whether your nail business will be profitable, the next step is to ensure you are charging the right amount for your services.
Its a good idea to research your other nail businesses in your area to see how much they charge for their services, but its important that you dont meet them just because you think that you should.
Prices for nail services vary depending on a number of factors. Gel and acrylic nails can cost anywhere from £15 to £50 based on the location of the salon, experience of the nail technician and quality of products used.
First of all, you need to know how much profit you have to make to support not only your business, but yourself. When working out the cost of a single treatment, be sure to factor in everything over the financial year, such as:
- Fixed costs, such as any rent, utility bills, insurance, website fees etc
- One-off purchases such as new nail brushes, e-files or towels
- Regular supplies such as the nail polishes, monomer or cuticle oil you use for the treatment
- Disposable supplies that need frequent replenishment, such as cotton wool and face masks
- Miscellaneous items such as tea and coffee, magazines and loyalty cards
- Your time both that you spend on the treatment, and travelling to and from the appointment if you are a mobile nail tech
Prepare A Detailed Cost Analysis
The nail salon industry is one of the most stable industries there is. It might not be capital intensive but its a lucrative business that is recession-proof and a business that will stand the test of time with proper knowledge and innovations. Listed below is the cost analysis of starting a home based small scale nail salon.
- Furniture: $300
- Pedicure Equipment: $200
Total Minimum Investment: $1,300
The detailed cost analysis above is for a home based nail salon with the exception of insurance and lease fees which are not really necessary. A medium scale nail salon will cost $94,500 and $453,852 for a large scale nail salon.
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Step : Open A Business Bank Account & Credit Card
Using dedicated business banking and credit accounts is essential for personal asset protection.
When your personal and business accounts are mixed, your personal assets are at risk in the event your business is sued. In business law, this is referred to as piercing your corporate veil.
Additionally, learning how to build business credit can help you get and other financing in your business’s name , better interest rates, higher lines of credit, and more.
Open a business bank account
Besides being a requirement when applying for business loans, opening a business bank account:
- Makes accounting and tax filing easier.
Recommended: Read our Best Banks for Small Business review to find the best national bank or credit union.
Open net 30 accounts
Net 30 accounts are used to establish and build business credit as well as increase business cash flow. With a net 30 account, businesses buy goods and repay the full balance within a 30-day term.
NetMany net 30 credit vendors report to the major business credit bureaus . This is how businesses build business credit so they can qualify for credit cards and other lines of credit.
Recommended: Read our best net 30 vendors, guide and start building business credit.
Get a business credit card
Getting a business credit card helps you:
- Build your company’s credit history, which can be useful to raise money later on.
Recommended: Apply for an easy approval business credit card from Divvy and build your business credit quickly.